March 24, 2026
Theme Signal
The market is trying to hold a relief rally, but thematic leadership remains tactical: software, semis, travel beta, and select high-beta exposures are rebounding on off-ramp hopes, while precious metals and broad hard-asset hedges are losing sponsorship as positioning resets.
Investment Digest
U.S. equities rallied Monday, reversing overnight weakness and posting the strongest breadth seen since the Iran escalation began. All 11 S&P 500 sectors finished higher and more than 80% of the index advanced. Leadership came from small caps, travel and tourism, homebuilders, industrial metals, machinery, rare earths, and quantum computing, while memory was one of the notable laggards. The move came alongside a sharp reversal in energy stress: WTI fell 10.4% and Brent dropped 12.2%, while the 2-year Treasury yield fell about 5 bp to 3.85% and the dollar softened.
The market is opening Tuesday on a much more cautious note. S&P futures are down 0.3%, Treasuries are weaker with yields up 3–4 bp, the dollar is firmer, and both WTI (+3.3%) and Brent (+2.8%) are rebounding. In other words, the tape is slipping back toward the familiar oil up / yields up / stocks down setup after Monday’s off-ramp rally.
The fundamental issue has not changed. Iran continues to deny ceasefire negotiations, the Strait of Hormuz remains effectively closed, military escalation continues, and weekend optimism still rests more on backchannel talk than on visible de-escalation. Private credit is also back in focus after Apollo stuck to its 5% withdrawal cap despite redemption requests of more than double that level, while credit pressure widened further with FSK cut to junk by Moody’s. That combination keeps the macro backdrop fragile even after Monday’s rebound.
Today’s macro focus is on final Q4 productivity, unit labor costs, and flash PMIs, with PMIs especially important because they are the first broad business surveys to meaningfully reflect the Iran conflict backdrop. Treasury also sells $69B of 2-year notes, which matters given how unstable the front end has become.
Thematic Tail of the Tape
For thematic investors, Monday’s move confirmed that the market still wants to own secular growth and domestic cyclicals whenever the oil shock eases even modestly. The best-performing themes in the 3/24 file were not traditional defensives. They were travel leverage, cannabis beta, copper miners, and blockchain/crypto-adjacent funds. That is a classic “relief rally” mix: crowded laggards, high-beta retail themes, and economically sensitive names all rebounded together.
At the same time, the flow data remains more disciplined than the daily performance tape. Over the past month, the strongest inflows are still concentrated in broad market exposure, dividend equity, software, and quality growth/value building blocks. IGV remains one of the largest 1-month inflow vehicles, while VTI, VUG, and VTV continue to attract capital. That says institutions are still leaning into durable growth and quality cash-flow themes, not just chasing the daily bounce.
The most notable short-term rotation is the unwind in the hard-asset hedge. GLD was the weakest one-day performer in the file and also remains one of the biggest 1-month and YTD outflow areas on a net basis when compared with broader equity allocations. That matters because it suggests the market is starting to treat gold and silver less as core protection and more as tactical trades that can be cut aggressively when de-escalation hopes rise.
The AI complex also continues to split into winners and losers. Monday’s single-stock flow was constructive for OpenAI hiring, Pentagon adoption of Palantir AI, Apple’s AI-focused WWDC plans, Alibaba’s new agentic AI/inference chip, and possible large AMD processor demand from Korea. That supports continued interest in software, semis, inference compute, and enterprise AI monetization. But memory lagged again on the day, reinforcing that investors are becoming more selective inside AI rather than treating the whole stack as one trade.
The bottom line is that thematic investors are still willing to buy growth, but they want it with either earnings visibility or positioning support. Monday was mostly the latter. Today’s macro data and the oil tape will decide whether that rebound becomes something more durable.
Bottom Line
The 3/24 file says the market is still willing to buy high-beta thematic rebounds, but the more durable allocation pattern remains software, broad equity quality, and selected growth. Monday’s winners were the kind of themes that rip when stress temporarily fades. The stronger signal is still in the flow data: investors prefer cash-generative growth and diversified equity exposure, while gold, silver, and broad passive beta continue to fund reallocations elsewhere.
Thematic ETF Performance — Top 5 (1D)
| ETF | Theme | 1D | 1W | 1M |
| FLYU | Travel | +7.04% | -4.71% | -7.37% |
| WEED | Cannabis | +6.80% | +0.41% | +5.46% |
| CNBS | Cannabis | +6.75% | +0.66% | +5.82% |
| KOPX | Natural Resources | +6.47% | -5.60% | -19.04% |
| MSOS | Cannabis | +6.39% | -0.78% | +4.93% |
Thematic ETF Performance — Bottom 5 (1D)
| ETF | Theme | 1D | 1W | 1M |
| GLD | Natural Resources | -2.26% | -12.03% | -16.05% |
| TAN | Alt Energy | -0.29% | -4.76% | -8.49% |
| SPSK | Faith-Based | +0.17% | -0.89% | -2.40% |
| TCPB | Faith-Based | +0.28% | -0.75% | -1.88% |
| IBD | Faith-Based | +0.30% | -0.66% | -1.74% |
ETF Fund Flows — Top 5 Inflows (1M)
| ETF | Theme | 1M Flows | 1M Return | 1D |
| VTI | Dividend / Broad Equity | $5.40B | -3.65% | +1.20% |
| EFG | ESG / International Growth | $4.74B | -8.52% | +2.57% |
| IGV | Software | $2.77B | +9.75% | +1.75% |
| VTV | Value / Broad Equity | $2.20B | -4.56% | +0.70% |
| VUG | Growth / Broad Equity | $1.84B | -2.83% | +1.36% |
ETF Fund Flows — Top 5 Outflows (1M)
| ETF | Theme | 1M Flows | 1M Return | 1D |
| SPY | Broad Market | -$14.81B | -3.69% | +1.05% |
| GLD | Natural Resources | -$5.23B | -16.05% | -2.26% |
| QQQ | Broad Growth | -$4.93B | -2.11% | +1.15% |
| SLV | Natural Resources | -$945.0M | -22.46% | +1.54% |
| KLMN | Climate/Carbon | -$722.1M | -3.05% | +1.09% |
ETF Fund Flows — Top 5 Inflows (YTD)
| ETF | Theme | YTD Flows | 1M Return | 1D |
| VTI | Dividend / Broad Equity | $14.80B | -3.65% | +1.20% |
| VUG | Growth / Broad Equity | $5.22B | -2.83% | +1.36% |
| AGG | Core Bonds | $4.95B | -1.73% | +0.38% |
| EFG | ESG / International Growth | $4.74B | -8.52% | +2.57% |
| EEM | EM Equity | $4.67B | -7.04% | +3.00% |
ETF Fund Flows — Top 5 Outflows (YTD)
| ETF | Theme | YTD Flows | 1M Return | 1D |
| SPY | Broad Market | -$34.83B | -3.69% | +1.05% |
| QQQ | Broad Growth | -$8.76B | -2.11% | +1.15% |
| IWM | Small Caps | -$3.55B | -4.84% | +2.16% |
| GLD | Natural Resources | -$2.66B | -16.05% | -2.26% |
| SLV | Natural Resources | -$2.33B | -22.46% | +1.54% |
Data sourced from FactSet Research Systems Inc.